Ego Pharm

Online customer engagement platform

Ego Pharmaceuticals sells a wide range of high-end skin care products. Ego wanted to use fresh, inspiring and relevant information to engage their customers.

W3 Digital was engaged to design and build a customer engagement platform built around an Ego Pharmaceuticals content hub.

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What we did

W3 Digital worked with Ego Pharmaceuticals through stages of:

  • Stakeholder interviewing
  • Service design
  • Product design
  • Visual design
  • Solution architecture
  • Website development
  • User testing

Results

W3 Digital delivered a content hub that:

  • Systemised content delivery
  • Automated social media sharing
  • Formed the basis of a content strategy
  • Delivered high levels of audience engagement
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